In the world of travel, finding a local destination management company (DMC) that understands your market and can deliver tailored experiences is key to success. For Australian travel agencies, Cornwall DMC has proven to be a strategic ally, turning the charm and mystique of Cornwall into unforgettable journeys for their clients. Here, we explore how these partnerships are not just working but thriving.
At Cornwall DMC, the region’s only specialist destination management company, we can offer a full range of group travel ground services including accommodation, transport, itineraries and local guides. We cater to small travel agencies with bespoke groups, couples and families, large tour operators from across the world with programmes throughout England and further afield requiring room allocations as well as high end luxury FIT clients.
Case Study 1: Travel Adventures Agency
The Challenge: For an agency known for curating adventurous yet culturally rich itineraries, aimed to introduce their clients to Cornwall’s unique blend of history and outdoor activities. The challenge was to create an itinerary that feels both familiar and exotic to Australians.
The Solution: Cornwall DMC will craft a bespoke tour focusing on Cornwall’s surfing heritage, akin to Bondi’s own, but with a historical twist. The tour included:
Surfing Lessons at Newquay, known as the “Surfing Capital of Cornwall”, where clients could ride waves on beaches that resemble those of Australia’s east coast.
Guided Hikes along the South West Coast Path, offering breathtaking views and narratives of local folklore, much like the stories of Australia’s Indigenous heritage.
Cultural Evenings in historic pubs with Cornish music sessions, reminiscent of Australia’s vibrant live music scene.
The Result: Clients will appreciate the personalized touch and the seamless blend of adventure and culture
Case Study 2: Outback to Cornwall Expeditions
The Challenge: A travel agency specializing in bridging the gap between Australia’s vast landscapes and international destinations. Their aim is to offer a Cornish experience that felt like an extension of the Australian desire for pristine natural environments.
The Solution: Cornwall DMC developed:
A Mining Heritage Tour, connecting Cornish mining history with Australia’s own mining past, including visits to Geevor Tin Mine where clients could engage in hands-on activities.
Stargazing Nights at some of Cornwall’s darkest skies on the Isles of Scilly, providing an experience akin to the outback’s celestial displays.
Customized excursions through Cornwall’s rugged terrains, offering a sense of exploration.
The Result: The tours were met with enthusiasm, leading to Outback to Cornwall Expeditions receiving multiple accolades for innovative travel experiences. The partnership has since expanded to include more niche tours catering specifically to the adventurous Australian traveler.
Case Study 3: Aussie Family Fun Travel
The Challenge: For tour operators in the family travel market looking to offer a Cornish holiday that would captivate families with children of all ages, focusing on educational yet fun activities.
The Solution: Cornwall DMC designed:
Family-Friendly Historical Reenactments at Tintagel Castle, engaging children with tales of King Arthur while providing a historical education.
Interactive Workshops at the Eden Project, where kids could learn about global ecology through hands-on activities, much like Australia’s own environmental education programs.
Beach Days with Cornish pasty picnics, offering a taste of local cuisine in a relaxed, family-oriented setting.
The Result: Creating a tremendous response where families highlight how the trip is both a learning adventure and a bonding experience.
Why Cornwall DMC?
Local Expertise: Deep understanding of Cornish culture, history, and landscapes, ensuring authenticity in every tour.
Customization: Ability to tailor tours to match the Australian taste for adventure, culture, and community.
Reliability: Proven track record with Australian travel agencies, ensuring logistics are handled with precision, allowing agencies to focus on client satisfaction.
If you’re an Australian travel agency looking to expand your offerings or create unforgettable group tours, Cornwall DMC stands ready to make your vision a reality, ensuring your clients return with stories as rich as the Cornish landscapes themselves.
