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Overseas Tour Operator Co-operation in Cornwall – a Netherlands case study

Inbound Tour Operator for Cornwall and the Isles of Scilly

At Cornwall DMC we partner with travel agents and tour operators from around the world to create products and solutions for both the group and FIT markets. As Cornwall and the Isle of Scilly’s only full-service destination management company we can offer all ground services to the travel trade in the South West of England, London and throughout the UK.

Here’s an example of how we work and the value we add to our travel trade partners looking to develop Cornwall as a destination for their clients.

FIT Itinerary for the Netherlands Travel Market

Having met a local travel agent at the Vakantiebeurs trade show in Utrecht in January 2019 we discussed their existing products and potential opportunities in Cornwall and the Isles of Scilly.

The agent gave a product spec tailored to the budget and key features of the Dutch market. As a result, for 2020 we have created a completely new FIT package for them. Sucessfully securing an allocation in 3 and 4-star hotels as well agreeing competitive rates for a 7 night touring holiday. The itinerary includes 2 nights on the north coast of Cornwall, 3 night on the Isles of Scilly followed by 2 further night on the south coast.

We arranged for staff of the travel agent to come on a Fam Trip to Cornwall to experience the itinerary first hand. We feel this is an essential way for our partners to understand the destination and communicate effectively to their customers.

It will be marketed through the agent’s own website and a network of travel partners throughout the country. This is the only product of its type available to consumers in the Netherlands expanding the range of tours available to this market.

To hear more about our service and what we can do for your business please get in touch.

To find out more and receive a prompt no commitment proposal

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